A Shopify agency in Cambridge that knows what running a store is like
EC Web is a Shopify agency in Cambridge. We design, build and look after Shopify stores, make custom apps and deliver Shopify Plus projects, from the first call to launch and beyond.
- Based in
- Cambridge, UK
- Shopify Partner
- Since July 2017
- Live apps
- Four, plus one in review
- Replies
- Within a working day
What working with us is like
We get to know your store, your code and its history, so you don’t have to explain it all again each time you need something.
You know who leads your project
Every project has one lead from the first call through scoping, building and support, so nothing gets lost along the way.A fixed price before work starts
Every project gets a written scope and a fixed price. If something changes along the way, we agree it with you before doing the work.Replies within a working day
Your messages go straight to whoever is working on your store, not into a ticket queue.A straight answer on fit
If a project isn't a good fit, we'll say so early and suggest someone who is.
Apps that started as fixes for real store problems
Our founder also runs a Shopify store, so we deal with the same things our clients do: reporting that takes too long, awkward checkout cases, orders typed in twice by hand.
Most of our apps started as fixes for those problems. Four are live on the Shopify App Store and one is in review, and we build, support and update all of them ourselves.
Reporting and AI
Ask AI
Ask your store questions in plain English, across Shopify, Klaviyo, GA4 and more.Conversion
Behaviour Discount & Links
Offers triggered by real shopper behaviour, shared as magic links and QR codes.Checkout
Packstation PLUS
DHL Packstation pickup in German checkouts, with the Postnummer checked live.Fulfilment
VPress Sync
Personalised-print orders sent from Shopify straight into VPress production.AI, in review
AI Change Approval
Claude suggests edits to your store, and nothing is saved until you approve it.
What we do for clients
Most client projects fall into one of these. Each page sets out what’s included, what it costs and how the project runs.
Theme development
Custom Online Store 2.0 themes and migrations from older themes.Theme support
Monthly retainers for fixes, new sections and getting ready for peak season.Custom Shopify apps
Private and App Store apps, checkout changes and custom discount rules.Shopify Plus
New Plus stores, B2B and wholesale, multiple stores and Shopify Flow.Migrations
Moving from Magento, WooCommerce or BigCommerce, or onto Shopify Plus, with every old URL redirected.Integrations and AI tools
Shopify connected to your ERP, Klaviyo, GA4 and Xero, and AI tools that read your store data safely.
Client work and what merchants say
Stores we’ve built and still look after, and reviews from merchants using our apps.
Will’s Vegan Store
Four international stores on one theme
Selling in more than one country? See how we keep four stores in step and bring Zalando orders into Shopify.A UK sewing and fabric retailer
A large technical range, easy to shop
Selling a big or technical catalogue? See the custom theme, filtered collections and back-office automation we built.
“I used to spend Monday mornings pulling data from Shopify, Klaviyo, and GA4 into a spreadsheet. Now I just ask Claude and get the answer in seconds.”
“The app now works seamlessly with Vpress, absolutely everything you need for web-to-print solutions.”
Based in Cambridge, working across the UK
Most work happens remotely, with calls, shared boards and regular demos. For kick-offs, workshops and launches, we’re happy to meet in person.